Hollywood has long been responsible for making public figures. Before they broke out in movies and TV, they would have to establish themselves for years. In the digital age, it is possible to become a star in a matter of days, especially on platforms like TikTok.
However, even if you don’t plan on becoming the next Charli D’Amelio, it’s worth learning how to get verified on TikTok. Moreover, Social media has approximately 1 billion active users a month.
What are the benefits of getting verified on TikTok?
Verifying your account on TikTok can help you establish any kind of brand you desire. If you’re a musician, actor, writer, or business owner, you can also use it to further your career. I’ll give you a more detailed breakdown of why you should get verified.
Do you know how there are always social media accounts claiming to be NBA insiders on trade deadline day? The credibility of those accounts increases. People know you are who you say you are.
According to rumors, verified accounts appear more often and get more likes thanks to TikTok’s algorithms. As a result, the accounts may gain more followers.
Interactions between verified accounts are common. Verifying your account means your favorite celebrities or influencers on the app will respond to your comments and direct messages – or even accept your business partnership requests.
To get verified on TikTok, how many followers do you need?
The rules aren’t the same as in Fight Club. It’s not quite clear how TikTok’s verification process works. To get automatically verified, there are no thresholds to meet. There are some TikTok accounts with hundreds of thousands of followers but no checkmark.
TikTok, on the other hand, uses an internal system of verification. Users are rewarded for high-quality, popular content by staff by way of checkmarks. You can still get help from some of the data points that TikTok looks for.
However, you can just….be super famous and bypass all that. There are celebrities who have zero posts on the platform.
How to get verified on TikTok
In other words, other than being Jack Black or Justin Bieber (or another J.B. famous person), there aren’t many ways to be verified on TikTok. (And no, you can’t pay to get the checkmark. Beware of scammers!) Here are some tips and tricks you can use to get noticed by the TikTok staff who award the mark.
Step 1: Discover your niche and keep producing
It takes popular and authentic content daily to establish any brand. Getting noticed, keeping, and growing your following will be easy once you are known for something. That’s why it’s critical to start creating catchy content and keep the pedal firmly depressed.
Staying up to date on TikTok’s challenges and the hashtags associated with them is useful. The TikTok users like brands that participate in TikTok trends, as proven by statistics.
In addition to keeping up with the songs and artists that are trending, you’ll want to keep up with the music on TikTok. It can be easy to capitalize on their popularity by including them in your videos.
You should also do some research on your videos. Using this data, you can measure the impact of your content and find out when you should post.
Step 2: Get media attention
There is still a place for traditional star-making platforms! Did you know?
Traditional forms aren’t the only ones available. Getting featured in a magazine, newspaper, or on television and radio is beneficial. Likewise, appearing in online posts, YouTube clips, or podcasts with other well-known creators is also a fantastic way to spread your message.
The Canadian Broadcasting Corporation’s interview with TikTok star Lubalin, for example, probably got Lubalin a lot more followers.
Guess what? They’re all looking for content too. All you need to do is show them why they should feature you. Keeping up with relevant newsworthy or trending topics is helpful. Your chances of being featured increase if others think you have something important, funny, or interesting to say about the news of the day.
Step 3: Verify your account on another social network
Several social media networks let you apply for verification, such as Facebook, Twitter, and Instagram. This doesn’t necessarily mean getting verified is easier, but the process is simpler.
For users to be verified on each of those sites, they will need to meet their own set of criteria:
- Facebook likes to verify accounts that represent brands professionally and officially.
- Twitter recently announced new verification criteria. Users must fall into one of six categories to be verified. According to Twitter, the rules will become more open in 2022.
- Instagram is a hard nut to crack. In essence, it makes sure only accounts that have a high probability of being impersonated are verified.
A checkmark on any of these sites will go a long way towards proving your authenticity on TikTok. This lets TikTok know you’re a person with some real cachet on the web. You can connect your TikTok account with these accounts as well.
Step 4: Become viral
It might seem a little obvious to mention this one. However, most TikTik accounts have at least one major viral explosion before they are verified. You can increase your followers and viewers by appearing on the site’s “For You” page, which will also put you on TikTok’s radar.
When verifying accounts, TikTok looks for high activity levels and engagement. Getting viral certainly meets those criteria.
Despite the lack of scientific formula, there are some ways you can improve your chances of going viral on TikTok. The following are some of the ways to do so:
- Start the video with a catchy introduction. On TikTok, things happen fast. In the first couple of seconds of your video, make sure it is attention-grabbing. Otherwise, viewers will just scroll away. Immediately, this TikTok video about your friends’ reactions to your ex grabs your attention.
- You should tell a story. Everyone is not a dancer. Those who can effectively convey their message through humor or poignancy are at an advantage.
- Video length should be kept as short as possible. When evaluating quality, TikTok considers the average length of time spent watching. In comparison to one-minute videos, viewers are more likely to watch an 8-to-10 second clip for its entirety. There are only 12 seconds in this video by Mayim Bialik, featuring a sugar glider.
- Respond to the comments. You can use this technique to engage with potential followers and make your video more visible. Your videos should build community as you post them.
Step 5: Follow the guidelines
According to TikTok, all accounts must follow the platform’s community guidelines and terms of service to be verified.
Moderators will flag your account if you violate those rules, which may hinder your chances of getting verified.
As a final tip
Do not get too hung up on verification, even though it may seem counterintuitive. Following the steps and hitting the marks above in a natural, authentic way will get you there. Have fun along the way.